College Marketing Representative - LA

Promote The Orchard’s artists through digital and in-person marketing in your college town, gaining hands-on music industry experience.

Your Role

Here’s what you will be doing:

  • Promote 5-10 artists monthly and manage one-off promotions in your college town and campus
  • Build relationships with local influencers such as college radio, DJs, student organizations, and local media
  • Maintain a local social media presence using supplied digital assets and original content
  • Implement in-person marketing at record stores, lifestyle shops, and on campus
  • Research apps, forums, and networks targeting the 18-24 demographic for each artist
  • Attend local and campus events to promote artists and attend shows to distribute promotional materials and gather fan feedback
  • Submit detailed reports on marketing successes and initiatives for each campaign

About You

The company is looking for:

  • Undergraduate student enrolled in a 4-year university in Los Angeles with at least 2 years remaining before graduation
  • Ability to manage own hours and be accountable for assigned work
  • Passion for music, understanding of peer music discovery and consumption, and interest in music business and marketing
  • Knowledge of social media marketing, current trends, and active content creation on TikTok, Instagram, Twitter, and Facebook
  • Availability of 20 hours per week
  • Strong communication skills; well-written, well-spoken, and a team player
  • Transportation and residence within 30 minutes of Los Angeles
  • Flexible schedule for team calls and tour coverage

Compensation & Benefits

  • Real-world music industry experience valuable for your resume
  • Opportunity to express creativity through local social channels, team brainstorms, and concert/album reviews
  • Access to inside information to improve marketing outreach
  • Free tickets to artists’ shows and possible meet and greet passes
  • Build valuable relationships within the local music industry

Training & Development

  • Gain first-hand music industry experience and stay at the forefront of upcoming artists and new music

This job may close before the stated closing date, you are encouraged to apply as soon as possible

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