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Senior Technical Content Marketing
Job Description:
- Written Content and Code: Develop and co-develop technical articles and sample code in collaboration with stakeholders such as tech artists and R&D engineers.
- Video Tutorials: Create and produce short feature-in-action videos and tutorials using in-editor footage. This content will visually demonstrate workflows, best practices, and the full capabilities of our tools, helping customers understand complex functionalities.
- Hands-on Assets: Build mini-demos, samples, and code snippets to facilitate user experience, onboarding, and success. Provide customers with hands-on opportunities to experience the power of the tools directly on their own machines, translating complex features into tangible experiences.
Requirements:
- Unity Editor Expertise: Must be technically inclined with high proficiency in using the Unity editor, capable of confidently and articulately explaining technical concepts and workflows within it including writing C# code.
- Content Creation Focus: Substantial hands-on experience in creating game development content for both customer acquisition and customer success.
- Technical Audience Understanding: Deep understanding of the game development landscape and its technical audiences (across programmers, artists, designers, producers, etc.).
- Deep Technical Content Marketing: Proven experience in deep technical content marketing, including writing, editing, and producing video content.
- Multimedia Production Skills: Proficiency with Adobe Premiere, After Effects, and audio editing software like Audacity.
- Multichannel Marketing: Understanding and experience with multichannel marketing, specifically as it relates to pre- and post-purchase customer journeys.
- Self-Starter/Initiative: A proactive self-starter who takes initiative to propose and execute ideas on when, where, and how technical content should be created to complement the larger content strategy and support go-to-market motions.
- Collaboration and Leadership: Highly collaborative, willing to lead technical video content projects and partner cross-functionally (e.g., with PMM, creative, events, web teams) to build robust content marketing strategies.
- Best Practice Establishment: Ability to establish and enforce best practices for technical articles, sample code, and video content, educating the team on effective and ineffective approaches.
Benefits:
- Comprehensive health, life, and disability insurance
- Commute subsidy
- Employee stock ownership
- Competitive retirement/pension plans
- Generous vacation and personal days
- Support for new parents through leave and family-care programs
- Office food snacks
- Mental Health and Wellbeing programs and support
- Employee Resource Groups
- Global Employee Assistance Program
- Training and development programs
- Volunteering and donation matching program